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Business Development Associate

Lucid

Lucid

Sales & Business Development
Toronto, ON, Canada
Posted on Nov 13, 2024

Company Description

LUCID is an early-stage venture-backed Toronto-based startup developing personalized and validated digital medical devices leveraging CBT and AI Music Therapy to improve health. LUCID’s mission is to turn music into medicine. Our vision is to research, develop, validate, and commercialize music-based digital therapies to alleviate neuropsychiatric disorders and symptoms in a safe, effective, and accessible manner. We hope that in the future, patients seeking help with anxiety, depression, agitation, cognitive decline, and even delirium may, as the first line of treatment, use digitally distributed music-based therapies, decreasing time-to-care, improving outcomes, and reducing costs on the health ecosystem.

Job Description

We are seeking an experienced, passionate, and motivated Business Development Representative to join our team! Your main responsibility will be to actively engage with primary care, behavioral health, and dementia care providers, as well as Continuing Care Retirement Community (CCRC) operators, to drive the adoption and sales of LUCID’s ResonanceRx Remote Therapeutic Monitoring Platform.

ResonanceRx is a digital intervention designed for older adults who are living with mental health challenges such as anxiety, depression, or agitation, which may be associated with MCI or dementia. The solution helps healthcare providers conduct remote therapeutic monitoring (RTM) to track clients’ therapeutic progress and symptom status.

ResonanceRx Users benefit from cognitive behavioral therapy (CBT) informed podcasts, AI-personalized music therapy, and guided meditations to help support mental well-being and stress reduction. ResonanceRx is an FDA-listed and registered medical device and is reimbursable through Medicare.

If you enjoy competition and have experience driving outstanding sales results within the healthcare market, specifically selling SAAS and medical device products, then we want to hear from you!

What You’ll Do

  • Execute Outreach and Sales processes, converting Leads to Prospects
  • Generate leads within specified regions and verticals
  • Connect with 75 - 100 leads via phone calls, email, or messaging per day
  • Constantly improve the sales process and workflow as an integral member of the Sales team
  • Work with the demand generation/Marketing team to evolve our lead programs, providing input on lead criteria that results in better meetings and conversion rate
  • Learn and understand our healthcare provider’s businesses and their patient’s healthcare journeys
  • Identify and develop additional leads while tracking information in the CRM
  • Represent ResonanceRx at various industry events (potentially)

Who You Are

  • You are an exceptional communicator with an ability to listen and understand customers
  • You have 2+ years of Sales/BDR experience – SaaS product or provider/clinical customer sales is advantageous.
  • You are highly driven and have a track record of exceeding sales quotas and achieving sales KPIs
  • Process-minded and detail-oriented with a high level of organization and drive
  • Experience multitasking, prioritizing, and managing time efficiently
  • You’ve built a strong sales discipline with defined processes in the past
  • Excellent interpersonal relationship skills
  • You are a Self-starter who aligns with our values... you are Daring, Compassionate, Persistent, and Resourceful!
  • Bachelor’s Degree or equivalent an asset

Bonus Points

  • Education or experience in social work, elder care, or psychology
  • Experience in RPM or RTM products or US provider sales
  • In-depth knowledge of the US Virtual Health and Remote Monitoring Market
  • Project Management experience or exposure

Compensation

  • Base salary of $50,000 - $65,000
  • Significant sales performance bonuses for meetings booked and contracts closed.
  • Average OTE $80,000; uncapped
  • Stock option plan participation
  • Comprehensive health and dental insurance